A delegation of 23 sesame seed exporters from Pakistan has successfully secured significant orders from Chinese companies during their visit to Beijing and Handan City in Hebei Province, China. This achievement positions Pakistan to become a leading supplier of sesame seeds to China this year, marking a notable milestone in the country’s export sector.
On August 19, the delegation attended the Pakistan-China B2B Sesame Conference at the Pakistan Embassy in Beijing. Organized by the Mission and the China National Grains Association (CNAGS), the conference was inaugurated by Pakistan’s Ambassador to China, Khalil Hashmi, and CNAGS Vice President, Wang Zhenzhong. The delegation leader, Hafiz Saad bin Mustafa, also addressed the event.
An analyst from SCI Group presented an overview of the Chinese market’s demand, supply situation, and price dynamics. The conference attracted 19 leading Chinese enterprises interested in importing sesame seeds from Pakistan, including COFCO, Beijing Capital Agribusiness & Foods Group, Jingliang Holdings, Hebei Grain Group, and Zhuochuang Consulting Co. Ltd.
During their visit, the delegation also explored Daming County in Handan City, a region that consumes 20% of China’s sesame imports, amounting to over 200,000 MT annually. Currently, Daming County primarily imports from Ethiopia, Mozambique, India, and others, with minimal imports from Pakistan.
The visit provided a valuable opportunity for Pakistani exporters to connect with new importers and expand their market in Daming County. The delegation toured four major factories in the county, including Jing Xinquan Sesame Oil, Wudelli Flour, Daming Fu Sesame Oil, and Taidu Group, which import large quantities of sesame seeds for producing food products and sesame oil.
Detailed discussions between the two sides covered prices, quantities, quality, and flavor of Pakistani sesame seeds. Negotiations between the Commercial Counsellor and Pakistani enterprises with the Daming Government and major Chinese companies concluded with a decision to establish a warehousing facility in Daming County’s industrial zone. This agreement will further support Pakistani exports to China.
